Connecting Unmet Needs with Emerging Technology
Mathieu Turpault, Director of Design and Rob Tannen, PhD, Director of Research and Interface Design at Bresslergroup conducted ethnographic research and ideation session to define what consumer needs are going unmet and imagine which emerging technologies will satisfy those needs in the not too distant future. Bresslergroup, a Philadelphia based product development firm, specializes in technical innovation – the process of pairing unmet user needs with emergent technologies. Turpault and Tannen have presented findings and solutions to International Housewares Show participants for three years running.
Past presentations focused on outdoor living trends and technical innovations and defining the kitchen of the future, title Kitchen 2.0. This year the team and their colleagues tackled diverse consumer issues including sleep quality, exercise and nutrition, defining work/home boundaries, and even boomerang kids.
Then they explored relevant emergent technologies including haptics, bio-sensing, cloud computing, touch sensitive surfaces, augmented reality, and telepresence to define opportunities to improve the consumer experience through effective technology integration.
Resulting concepts ranged from a smart bed that adjusts to user sleeping patterns and room temperature to a dining room table that increases social interaction and family bonding. There were even interesting ideas combining pet care and owner wellness.
If you are interested in catching the encore presentation email your information to firstname.lastname@example.org