February 3, 2014

Entrepreneur: To Attract Funding, Develop a Prototype

Director of Engineering JD Albert’s latest article for Entrepreneur explains five reasons why prototypes are essential for getting investors, well, invested.

Gone are the days of build it, and they will come. Now entrepreneurs are putting more focus on developing prototypes because they show what works and what doesn’t, generate customer feedback, and help investors understand — and decide to fund — your vision. And for many entrepreneurs, getting investors’ attention is imperative for gaining traction.