Planning

Bresslergroup uses an advanced new product development process in the planning stage. The scanner paradigm when the VXR-12 was introduced were flat horizontal scan paths, like a plain paper copier. This traditional configuration, in addition to gobbling up counter space (a precious commodity in radiology labs), also increased the risk of scratching the x-ray film. Prior to introduction of the VXR-12, VIDAR had no history serving the medical imaging market. So, there was no legacy product baggage to carry, just a desire to design and develop a successful solution utilizing our new product development process. This led to significant innovation through careful study of user requirements, and the technologies necessary to provide superior performance. And in many ways, that formula for success remains the same today. The new Sierra was developed to address continued space saving requirements, as well as take advantage of Moore’s law. Better, smaller, cheaper components, in this case, paved the way for a smaller more affordable unit that can be used in more places and closer to the point of care. That means better, faster, more efficient patient care, which is the ultimate objective of medical technology and in the new product development process.