Research

The industrial design exploration began with detailed analysis of human factors data, as well as intuitive dissection and documentation of the grip, motion and handle orientation to the business end of the tool. We also assembled consumer groups to observe use with a range of competitive tools including cheese knives, ice cream scoops, can openers, pizza cutters and garlic presses. Users were video taped and interviewed after observing their interaction with the range of tools. Then we asked them to rank the existing tools by preference. This feedback was invaluable and helped our product development team hone in on preferred configurations, as well as identify existing product shortfalls.