News

Chris Murray Talks Color at IDSA Northeast

We've turned Design Manager Chris Murray's session, "Grounding Color Decisions in User Research: Moving from Emotional Decisions to Rational Thinking," from the IDSA's 2013 Northeast District Design conference into a webinar. In it Murray talks about recent research that debunks preconceived notions and suggests industrial designers are best off approaching color rationally via consumer personae and other analytic methods.

News

Dave Schiff on Medical Device Design and Patents

David Schiff, Bresslergroup's Director of Engineering, spoke with attendees of MDMEast's 2012 conference about how to create freedom to operate in the medical product design space. 

As technology is transforming the development landscape, medical device manufacturers and OEMs (original equipment manufacturers) are faced with escalating global competition and formidable patent obstacles. Dave's presentation, "Patents Unlocked! Creating Freedom to Operate for Medical Device Developers," addressed the following: