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Daniel Massam
New Product Development Director

Some industrial designers find their industry niche and stay in it for years. Others prefer a bit more variety. Dan falls into the second category.

During a career managing projects in the commercial, medical, and defense sectors, he has spent significant time embedded in a range of specialized environments in the name of design research. These include operating theaters, Pararescue training, and behind-the-scenes at airport security. He holds patents on products as diverse as body armor, liposuction equipment, and recoil pads. 

We like variety at Bresslergroup, too, and we’re happy to have Dan on our Business Development team, where he devotes his time to building and maintaining long-term relationships with clients. His broad experience as an industrial designer and project manager helps improve our development teams’ understanding of clients’ business priorities and unique selling propositions. To Dan, the most satisfying part of being in product development is that when your team does a good job, you get to share it with thousands of other people. 

Dan has a BS in Industrial Design from Arizona State University. In his off hours, he likes to mountain bike and fight Nerf wars with his three sons.

What's your all-time favorite product? Lancia Stratos What industry would you be in if you weren't in design? I'd be a film director. Finish this sentence: Design is ... ... the path to product enlightenment.