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Ryan Chen
Lead Design Strategist

Ryan Chen studied industrial design because he wanted to create great products. He soon realized good design starts before a designer gets involved.

Getting an MBA from the University of Oxford helped broaden his perspective to include the business strategies that drive product development. With a bachelor’s in industrial design from National University of Singapore, he already understood the design processes that bring products and ideas to life.

Ryan has worked across disciplines (industrial design, user research, and design strategy); borders (Singapore, Belgium, China, Thailand, and the U.S.); and industries (consumer electronics, household products, and healthcare). His career has been a process of constantly reinventing and challenging himself in different settings.

At Bresslergroup, Ryan works in the “fuzzy front-end” of innovation. He helps clients demystify the ambiguous, view challenges with new insight, and adopt a more strategic approach to design.

A true designer at heart, Ryan spends his time outside of work making a wide variety of things, from pottery to wooden furniture to glass speakers.

What's your favorite all-time product? The littala Sarpaneva cast iron pot. If you could redesign anything, what would it be? The design process. Any hidden talents? My black belt in Sports Chanbara.